Our Story

4BY4 was born from the car scene I grew up in. Late-night drives with friends, empty parking lots, the sound of an engine warming up, and that feeling you only get behind the wheel. That’s where it all started.

I noticed something: car culture is huge, but the clothing that comes with it rarely is. It’s either loud merch covered in logos, or generic streetwear that has nothing to do with the scene. Nothing that felt like us.

At some point, I thought:
Why not create something clean, something you’d actually want to wear, that still shows where you come from?

That’s how 4BY4 was born. Minimal designs, inspired by the cars, the drives and the people around them. Not made by a big corporation, but by someone who lives for this every day.

4BY4 is for everyone who:

• Lives for the drive
• Cares about style without shouting about it
• Knows the difference between a car and a machine
• Is part of the car culture, whether it’s at a meet, on the road, or in the garage

We ship our products with care, respond quickly, and stand behind everything we sell. Not because we have to, but because that’s how it should be.

4BY4 started with one simple idea:
If nobody is making clothing that truly fits our scene… then I’ll do it myself.

Thank you for being here.
You’re not just buying a piece of clothing. You’re part of a culture built on passion, and proud of where it came from.